FLIGHT CLUB
Description
Toscana Aeroporti wanted to improve passenger waits and drive airport shopping. Flight Club is a word-guessing quiz with only six attempts: beat the puzzle and you unlock a special discount to spend at partner stores in Florence or Pisa.
Achievements
- Six-attempt word puzzle inspired by airport destinations
- Hint feedback system that guides passengers toward the solution
- Instant reward flow that issues discounts for duty-free partners
- Mobile-friendly UX tailored to waiting-area sessions
- Analytics to track engagement, redemptions and repeat play

